QR & offers · City Deals Journal
City Deals offer examples for food shops
See food offer ideas for City Deals. Learn how to use the DEAL and VIDEO QR codes to show your menu and coupons to local homes.
The essentials
- Every food ad has two QR codes for video and deals.
- The DEAL code shows your offer and a map to your shop.
- The VIDEO code shows a 30-second clip of your food.
- Offers work best when they are simple to read on a phone.
- Ask us to confirm the next mailing date for your area.
Who this is for
Restaurant and food shop owners
Food shops use City Deals to reach homes in Kendall, Westchester, and Miami Lakes. Your ad includes two QR codes that people scan with a phone camera. One code shows a video of your food. The other code shows your current deal with buttons to call or find your shop.
How the two codes work
The VIDEO code plays a 30-second video of your business. You can show your kitchen, your best dishes, or your dining room. This helps neighbors see what you make before they visit. You can contact us to learn more about video options.
The DEAL code opens a mobile page. It shows your special offer and has buttons for Google Maps and phone calls. Customers show this screen to your staff to get the discount. The printed QR codes open in a phone browser without an app download.
Offer ideas for food shops
Simple offers are easy for hungry customers to understand. You want them to act fast when they see the magazine. About 10,000 homes is the number we advertise for each area. You should pick an offer that makes people want to drive to your shop today.
- Example only: Buy one lunch, get one free.
- Example only: Free drink with any sandwich.
- Example only: 10 percent off your total bill.
- Example only: Free appetizer with two entrees.
- Example only: $5 off any order over $20.
Planning your ad
The initial launch areas are Kendall, Westchester and Miami Lakes. Discuss which areas suit your business and how the magazine, video, offer and digital services should work together. Your proposal confirms the campaign scope.
| Offer Type | Best For | Goal |
|---|---|---|
| Percentage off | Big groups | Higher ticket size |
| Free item | New customers | Trial of new food |
| BOGO | Slow days | Getting two people in |
| Dollar discount | Quick lunch | Fast decisions |
Steps to start your food ad
- Pick your area
Choose from Kendall, Westchester, or Miami Lakes. Ask us to confirm the next mail date.
- Choose your offer
Write a clear deal that fits on a phone screen. Make sure your staff knows about it.
- Record your video
Prepare a 30-second clip of your food or shop for the VIDEO QR code.
A little more clarity
Good questions.
How many homes get the food ad?
About 10,000 homes is the number we advertise per area. It is not an independently measured delivery number.
Do customers need a special app?
No. Customers use their normal phone camera to scan the QR codes on the paper.
Can I change my offer after the magazine is mailed?
The printed ad cannot change. Ask us what can be changed behind the DEAL code, when, and under what terms. Ask us how this works.
The next step
Put your business
in the conversation.
Start with online visibility, then connect social content and planned direct mail with a reason to visit.
Let’s talk about your business ↗